beyond the obvious

Beyond Meat, Inc. is a producer of plant-based meat substitutes founded in 2009 by Ethan Brown. The company's initial products were launched in the United States in 2012. The company went public in 2019, becoming the first plant-based meat analogue company to do so.
Beyond Meat's signature product is its plant-based beef "Beyond Burger". It also makes plant-based chicken and pork products.

View More On Wikipedia.org